Piata auto Europa EFTA + UK 2020 – Autoturisme

Cu un impact fara precedent in ultima perioada asupra pietei auto, restrictiile – oricare au fost ele – din intreaga Uniune Europeana au avut drept rezultat o contractie de doua cifre in vanzari, intr-o industrie extrem de importanta pentru spatiul European.

piata_auto_europa_2020_autoturisme

Vanzari autoturisme 2020 EU EFTA UK

Inmatricularile de autoturisme in intreaga Uniune Europeana au cumulat 9.9 mil de unitati (atentie fara EFTA si UK), ce reprezinta o scadere cu 23.7% fata de anul 2019. In termeni reali, contractia inseamna un minus de 3 mil. de autoturisme comparativ cu anul precedent. Daca includem in analiza si pietele EFTA si UK, lucrurile nu stau mai bine, scaderea raportata creste la 24.3% cu 11.9 mil unitati 2020 vs. 15.8 mil unitati in 2019.

Salvarea daca ne putem exprima asa, a venit totusi spre sfarsit de an, cand de exemplu in decembrie 2020 contractia a fost de doar 3.3% la nivel de EU, in unitati vandute aproximativ 1.03 mil. Piete solide ca Germania au raportat un decembrie cu un plus de 9.9% fata de decembrie 2019, Spania aproximativ aceleasi volume, in timp ce Franta si Italia au avut scaderi chiar si acum de 11.8%, respectiv 14.9%.

December December %Change Jan-Dec Jan-Dec %Change
2020 2019 20/19 2020 2019 20/19
AUSTRIA 23,772 22,682 +4.8 248,740 329,363 -24.5
BELGIUM 30,078 33,467 -10.1 431,491 550,003 -21.5
BULGARIA 1,707 2,860 -40.3 22,368 35,371 -36.8
CROATIA 2,051 4,061 -49.5 36,005 62,975 -42.8
CYPRUS 659 838 -21.4 10,061 12,220 -17.7
CZECH REPUBLIC 20,333 18,707 +8.7 202,971 249,915 -18.8
DENMARK 22,739 15,493 +46.8 198,130 225,581 -12.2
ESTONIA 1,465 1,886 -22.3 18,750 26,589 -29.5
FINLAND 8,132 8,215 -1.0 96,415 114,203 -15.6
FRANCE 186,323 211,194 -11.8 1,650,118 2,214,279 -25.5
GERMANY 311,394 283,380 +9.9 2,917,678 3,607,258 -19.1
GREECE 6,443 6,597 -2.3 80,977 114,109 -29.0
HUNGARY 12,713 16,139 -21.2 128,021 157,900 -18.9
IRELAND 601 224 +168.3 88,324 117,109 -24.6
ITALY 119,454 140,448 -14.9 1,381,496 1,916,949 -27.9
LATVIA 1,110 1,523 -27.1 13,864 18,692 -25.8
LITHUANIA 4,245 3,268 +29.9 40,232 46,200 -12.9
LUXEMBOURG 3,355 3,127 +7.3 45,189 55,008 -17.9
NETHERLANDS 42,829 41,604 +2.9 358,330 445,217 -19.5
POLAND 51,507 52,499 -1.9 428,347 555,598 -22.9
PORTUGAL 14,252 17,726 -19.6 145,417 223,799 -35.0
ROMANIA 15,974 13,773 +16.0 126,351 161,562 -21.8
SLOVAKIA 7,083 7,714 -8.2 76,305 101,568 -24.9
SLOVENIA 2,348 4,479 -47.6 53,694 73,193 -26.6
SPAIN 105,841 105,854 -0.01 851,211 1,258,251 -32.3
SWEDEN 34,662 48,129 -28.0 292,024 356,036 -18.0
EUROPEAN UNION (EU) 1,031,070 1,065,887 -3.3 9,942,509 13,028,948 -23.7
EU142 909,875 938,140 -3.0 8,785,540 11,527,165 -23.8
EU123 121,195 127,747 -5.1 1,156,969 1,501,783 -23.0
ICELAND 804 587 +37.0 9,369 11,723 -20.1
NORWAY 20,574 11,254 +82.8 141,412 142,381 -0.7
SWITZERLAND 29,451 34,825 -15.4 236,828 311,466 -24.0
EFTA 50,829 46,666 +8.9 387,609 465,570 -16.7
UNITED KINGDOM 132,682 148,997 -10.9 1,631,064 2,311,140 -29.4
TOTAL (EU + EFTA + UK) 1,214,581 1,261,550 -3.7 11,961,182 15,805,658 -24.3
WESTERN EUROPE (EU14 + EFTA + UK) 1,093,386 1,133,803 -3.6 10,804,213 14,303,875 -24.5

Romania a raportat o scadere de 21.8% comparativ cu 2019, in volume pentru 2020 au fost vandute nu mai putin de 126.351 unitati vs. 161.562 unitati in 2019. Decembrie pentru Romania a fost in trendul marilor piete :), cu un plus de 16% – 15974 unitati vs. 13773 unitati in 2019.

Vezi si – Analiza vanzari Ford la nivel de EU.

Grupuri sau branduri

La nivel de constructor, sau mai bine spus de grupuri de constructori, cifrele sunt clar in scadere, nici un producator nu a reusit sa furnizeze o raportare pozitiva. Cele mai mari scaderi pe care le putem nota – la nivel de spatiu European + UK + EFTA (Iceland, Liechtenstein, Norway si Switzerland) – sunt pentru Mazda -41.7%, Honda -33.9%, Ford -31.6%, PSA Group si Jaguar Land Rover Group – 30.3% si Mitsubishi – 30.2%. Rezultate usor mai digerabile au obtinut Toyota Group – 13% si Volvo Car Corp. – 15.6%.

December December December December December Jan-Dec Jan-Dec Jan-Dec Jan-Dec Jan-Dec
%Share Units %Change %Share Units %Change
'20 '19 2020 2019 20/19 '20 '19 2020 2019 20/19
VW Group 26.1 23.2 316,534 292,618 +8.2 25.4 24.6 3,040,030 3,881,582 -21.7
VOLKSWAGEN 12.9 10.7 156,720 135,167 +15.9 11.3 11.3 1,346,999 1,783,924 -24.5
SKODA 5.1 4.7 61,491 58,832 +4.5 5.4 4.8 643,019 762,491 -15.7
AUDI 4.5 4.6 54,395 57,754 -5.8 5.0 4.7 600,470 742,716 -19.2
SEAT 2.9 2.6 35,034 33,201 +5.5 3.1 3.2 370,928 507,111 -26.9
PORSCHE 0.7 0.6 8,442 7,249 +16.5 0.6 0.5 73,546 79,621 -7.6
OTHERS 0.0 0.0 452 415 +8.9 0.0 0.0 5,068 5,719 -11.4
PSA Group 13.1 12.4 158,790 156,118 +1.7 14.4 15.6 1,718,656 2,467,268 -30.3
PEUGEOT 5.9 5.7 72,082 72,160 -0.1 6.2 6.1 741,498 964,993 -23.2
OPEL/VAUXHALL 3.5 2.8 42,293 35,664 +18.6 4.1 5.2 485,778 815,707 -40.4
CITROEN 3.3 3.4 39,608 43,148 -8.2 3.7 4.0 448,352 636,861 -29.6
DS 0.4 0.4 4,807 5,146 -6.6 0.4 0.3 43,028 49,707 -13.4
RENAULT Group 10.4 11.8 125,830 149,052 -15.6 10.3 10.5 1,227,884 1,653,033 -25.7
RENAULT 7.0 7.7 85,588 96,828 -11.6 6.8 6.7 819,009 1,062,808 -22.9
DACIA 3.3 4.1 39,884 51,375 -22.4 3.4 3.7 405,472 580,816 -30.2
LADA 0.0 0.0 112 434 -74.2 0.0 0.0 2,075 4,981 -58.3
ALPINE 0.0 0.0 246 415 -40.7 0.0 0.0 1,328 4,428 -70.0
BMW Group 7.3 7.7 88,119 97,422 -9.5 7.1 6.6 847,481 1,048,266 -19.2
BMW 5.9 6.2 71,284 77,803 -8.4 5.6 5.3 674,654 831,066 -18.8
MINI 1.4 1.6 16,835 19,619 -14.2 1.4 1.4 172,827 217,200 -20.4
HYUNDAI Group 6.1 6.2 74,395 77,952 -4.6 7.0 6.7 841,520 1,065,227 -21.0
HYUNDAI 3.6 3.5 44,236 44,230 +0.01 3.6 3.6 424,805 562,386 -24.5
KIA 2.5 2.7 30,159 33,722 -10.6 3.5 3.2 416,715 502,841 -17.1
DAIMLER 6.2 7.0 74,960 87,980 -14.8 6.4 6.4 765,365 1,004,804 -23.8
MERCEDES 5.8 5.8 70,181 72,683 -3.4 6.2 5.6 738,236 892,511 -17.3
SMART 0.4 1.2 4,779 15,297 -68.8 0.2 0.7 27,129 112,293 -75.8
FCA Group 6.2 5.5 74,755 69,508 +7.5 5.9 6.0 700,534 946,586 -26.0
FIAT 4.2 3.9 50,658 49,265 +2.8 4.1 4.2 492,101 659,666 -25.4
JEEP 1.1 0.9 13,929 11,638 +19.7 1.0 1.1 124,315 167,062 -25.6
LANCIA/CHRYSLER 0.4 0.3 4,733 3,929 +20.5 0.4 0.4 43,109 58,940 -26.9
ALFA ROMEO 0.4 0.3 4,971 4,146 +19.9 0.3 0.3 36,526 53,873 -32.2
OTHERS 0.0 0.0 464 530 -12.5 0.0 0.0 4,483 7,045 -36.4
TOYOTA Group 5.6 4.4 67,800 55,867 +21.4 5.8 5.1 695,293 798,764 -13.0
TOYOTA 5.2 4.0 62,762 50,887 +23.3 5.4 4.7 648,275 742,497 -12.7
LEXUS 0.4 0.4 5,038 4,980 +1.2 0.4 0.4 47,018 56,267 -16.4
FORD 4.8 6.0 58,312 76,028 -23.3 5.5 6.1 654,729 958,921 -31.7
NISSAN 2.5 2.7 30,112 33,432 -9.9 2.4 2.5 290,343 394,784 -26.5
VOLVO CAR CORP. 2.8 2.7 33,869 34,425 -1.6 2.4 2.1 286,841 339,774 -15.6
JAGUAR LAND ROVER Group 1.4 1.4 17,306 17,521 -1.2 1.3 1.4 159,423 228,626 -30.3
LAND ROVER 0.9 1.0 10,589 12,023 -11.9 0.9 1.0 112,776 151,800 -25.7
JAGUAR 0.6 0.4 6,717 5,498 +22.2 0.4 0.5 46,647 76,826 -39.3
MAZDA 1.3 2.2 15,655 27,753 -43.6 1.2 1.6 149,418 256,341 -41.7
MITSUBISHI 0.6 0.8 6,891 9,614 -28.3 0.9 0.9 103,411 148,248 -30.2
HONDA 0.7 0.8 7,942 10,374 -23.4 0.7 0.8 80,699 122,066 -33.9

Strict pe Branduri, observam singura scadere de o cifra pentru brandul Porsche – 7.6% din cadrul VW Group si scaderi importante pentru branduri de volum cum ar fi Opel – 40.4% (in cadrul grupului PSA), dar si Dacia care a raportat o scadere de -30.2% (in cadrul grupului Renault).

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